American Pets Alive Gold Sponsor, Maddie’s Fund®, is awarding up to $5,000 per rescue or shelter for a New Program with their Innovation Grants (

Applications accepted August 1 – September 15.

Have you thought about implementing a new program that you have learned from the American Pets Alive! conference but didn’t know how you were going to fund it?

Or maybe you stumbled upon a great webcast that Maddie’s Fund has listed on their site ( but put it off because of funding?

Now is your chance to take the single step to a life-saving journey. Maddie’s Fund covers the following categories listed below. Not sure where to start with grant writing? Here is a webcast to help you get started: grant-funds.htm?p=topic24

You can apply for an innovation grant here: .

  • Alternatives to Intake
  • Capacity for Care
  • Community Outreach (Pets for Life)
  • Engaging the Public
  • Engaging Volunteers
  • Industry Partnerships
  • Innovative, Creative and Sustainable Leadership
  • Keeping Pets in their Homes
  • Managed Admissions
  • Progressive Foster Care
  • Progressive Marketing and PR
  • Progressive Shelter Behavior
  • Progressive Shelter Medicine
  • Progressive Technology, Data and Metrics
  • Progressive Training and Development
  • Removing Barriers to Adoption (Adoption Ambassadors, Adopters Welcome, Open
  • Adoptions, etc.)
  • Return to Field/SNR
  • Sustainability (Fundraising, Fund Development, Strategic Planning, etc.)
  • Targeted TNR


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